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18. March 2025

Optimum Group presents inspiring knowledge sessions at Empack 2025

Visitez Empack Den Bosch les 2 et 3 avril 2025 pour découvrir comment nous pouvons apporter une valeur significative à votre stratégie d’emballage durable.

Vous trouverez le stand d’Optimum Group à : 1.E32

Session 1: The drivers of circularity and the OK list

April 3, 2025 | 14:00 - 14:30 | Theater Empack

New regulations, waste reduction, and the Green Deal: the industry is being pushed towards action from all sides. But what does the bigger picture look like? What are the key factors that determine success or failure? This session will cover the three core aspects of sustainable packaging: ability, permission, and willingness.

Additionally, we will present an overview of common packaging solutions and the most optimal packaging form for each application. This overview has been developed in collaboration with Wageningen University & Research (WUR) as part of a major research project.

Speakers:

  • Robbert-Jan Pos – Sales Development Manager, Optimum Group
  • Ulphard Thoden van Velzen – Senior Researcher, Wageningen University & Research

Nous sommes prêts à vous donner des conseils personnalisés sur la conception du recyclage.

Visitez Optimum Group sur le stand 1.E32 pour découvrir comment nous pouvons apporter une valeur significative à votre stratégie d’emballage durable.

Get your free tickets!

Session 2: PPWR in practice – transitioning to better recyclability with MONO-material

April 3, 2025 | 14:30 - 15:00 | Theater Empack

Flexible packaging plays a crucial role in circularity and sustainable packaging design. But how can the PPWR guidelines be translated into practical packaging solutions? In this session, Rob Daniels and Vincent de Vries will showcase how mono-material and PPWR-proof pouches contribute to packaging reduction and improved recyclability.

The session will also highlight the development of the Pouch Factory in Enschede, where innovative and circular packaging solutions are being produced. Learn how we are shaping the future of recyclable flexible packaging!

Speakers:

  • Rob Daniels – Co-founder, Packaging Partners B.V.
  • Vincent de Vries – Project Manager Labels & Flexible Packaging, Optimum Group